The Isubu (Isuwu Bimbians) are an ethnic group who inhabit part of the coast of Cameroon. Along with other coastal peoples they belong to Cameroon’s Sawa ethnic groups. They were one of the earliest Cameroonian peoples to make contact with Europeans and over two centuries they became influential traders and middlemen. Under the kings William I of Bimbia and Young King William the Isubu formed a state called Bimbia.
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