Tags: Businessperson.
Steve Rubel is a public relations executive and professional blogger. While with the firm CooperKatz & Co. he advised clients on using blogs in their business strategy and started his own blog Micro Persuasion in 2004. The focus of his blog is the effect of blogging on the public relations industry.Rubel moved to the Edelman public relations firm in February 2006 to help it use blogs more effectively.