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Pelican Place at Craft Farms is a 372000-square-foot (34600 m2) lifestyle center in Gulf Shores Alabama. It is planned to expand to 650000 square feet (60000 m2). It was designed by CMH Architects of Birmingham the firm that also designed the Eastern Shore Centre in nearby Spanish Fort. It was developed by Colonial Properties as part their Pinnacle brand of lifestyle centers and was originally known as the Pinnacle at Craft Farms.