Tags: Genre, Music Genre, Topical Concept.

Lollywood (Urdu: لالی وڈ‎) is an unofficial nickname used for the Pakistani film industry based in the city of Lahore. The word Lollywood was first coined in the summer of 1989 in the now-defunct magazine Glamour published from Karachi by a gossip columnist Saleem Nasir in line with the Bombay film industry’s nickname Bollywood.

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