Tags: Fashion, Topical Concept.

The Great Male Renunciation is the historical phenomenon that at the end of the 18th century for menswear to stop using brilliant or refined forms which were left to women’s clothing. Coined by psychoanalyst John Flügel in 1930 it is considered a major turning point in the history of clothing in which the men relinquish their claim to the adornment and beauty. The Great Renunciation encouraged the establishment of the suit’s monopoly on men’s uniforms at the beginning of 19th century.

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