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The Etisalat Prize for Innovation was created by Etisalat Nigeria in 2012 aimed at encouraging and celebrating valuable innovation in the African market. The prize is annually awarded in two categories both with the purpose of driving or facilitating mobile broadband utilisation in Africa. The first prize of $25000 is for the most innovative product or service launched in the previous year and a second prize of $10000 for the most innovative idea.

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