Tags: Radio Program.
Adopted Daughter was a radio soap opera in the United States. It premiered in 1937 on station WOW in Omaha Nebraska and moved to NBC’s Midwest regional network in 1939. It was broadcast there five times a week for two years. The show was sponsored by J. C. Penney. Billboard magazine noted that the program was J.C. Penney’s first use of radio on a national basis. After 26 successful weeks on WOW the program would be carried on 16 stations via transcription.